EAGLE VENTURE LAB
MARKETING STRATEGY
Goal
We’ve been proud to partner with Eagle Venture Lab and its fintech divisions, Pro-Forma and Profit Inc., for the past year and a half, bringing innovative strategies to life that have significantly impacted their growth and presence in the market.
approach
To achieve these goals, we launched a Global Pitch Competition for Pro-Forma, strategically designed to not only attract startups but also ensure they used the Web App. This competition became a catalyst for engagement, leading to widespread adoption of the tool. For Profit Inc., our approach included comprehensive consulting, digital marketing strategies, and securing high-impact events and speaking opportunities. Additionally, we secured a magazine feature, speaking opportunities on a news show, podcast appearances, and other speaking engagements, all of which elevated Eagle Venture Lab’s profile in the fintech community. We also produced content such as blogs, social media posts, and marketing collateral, all aimed at building brand authority and driving user engagement.
Impact
The impact of our efforts was substantial. For Pro-Forma, the Global Pitch Competition led to a significant increase in their user base and attracted attention from venture capital firms, entrepreneur groups, and key industry partnerships. The resulting deal tiles are now a cornerstone for Eagle Venture Fund’s operations. Profit Inc. benefited from solidified partnerships, increased brand awareness, and successful product and campaign launches. The magazine features, news show appearances, and podcast opportunities further amplified Eagle Venture Lab’s influence, positioning them as thought leaders in the fintech space.
The feedback from the Eagle Venture Lab team has been overwhelmingly positive. They’ve expressed appreciation for our creativity, strategic insights, and network-building skills that have truly elevated their brand. In fact the client shared that our collaboration has taken them to new heights.